Roshan Prasad
Roshan Prasad
Title
Product Designer
Location
Abu Dhabi
About Me
I’m Roshan Prasad, a Product Designer with over 8 years of experience crafting user-centric digital experiences across fintech, wealth tech and consumer tech domains. I specialize in translating complex problems into simple elegant solutions by blending UX strategy with visual design precision
My work spans both B2B and B2C products with a strong focus on early-stage startups where I’ve led design efforts from discovery to launch. Currently based in Abu Dhabi I’m passionate about intuitive workflows design systems and exploring how AI is shaping the future of user experience
I’m Roshan Prasad, a Product Designer with over 8 years of experience crafting user-centric digital experiences across fintech, wealth tech and consumer tech domains. I specialize in translating complex problems into simple elegant solutions by blending UX strategy with visual design precision
My work spans both B2B and B2C products with a strong focus on early-stage startups where I’ve led design efforts from discovery to launch. Currently based in Abu Dhabi I’m passionate about intuitive workflows design systems and exploring how AI is shaping the future of user experience
I’m Roshan Prasad, a Product Designer with over 8 years of experience crafting user-centric digital experiences across fintech, wealth tech and consumer tech domains. I specialize in translating complex problems into simple elegant solutions by blending UX strategy with visual design precision
My work spans both B2B and B2C products with a strong focus on early-stage startups where I’ve led design efforts from discovery to launch. Currently based in Abu Dhabi I’m passionate about intuitive workflows design systems and exploring how AI is shaping the future of user experience
Experience
Lead Product Designer
✦ Drive design for Wealthy’s Adviser platform (Wealthy Partner), defining its visual & UX strategy ✦ Collaborate with PMs and engineers to ship scalable, high-performing features ✦ Establish design systems to ensure consistency across advisor tools ✦ Conduct UX research and lead end-to-end product design from concept to delivery ✦ Focus on creating advisor-first experiences that balance usability and business needs.
Wealthy | Abu Dhabi
Lead Product Designer
✦ Drive design for Wealthy’s Adviser platform (Wealthy Partner), defining its visual & UX strategy ✦ Collaborate with PMs and engineers to ship scalable, high-performing features ✦ Establish design systems to ensure consistency across advisor tools ✦ Conduct UX research and lead end-to-end product design from concept to delivery ✦ Focus on creating advisor-first experiences that balance usability and business needs.
Wealthy | Abu Dhabi
Lead Product Designer
✦ Drive design for Wealthy’s Adviser platform (Wealthy Partner), defining its visual & UX strategy ✦ Collaborate with PMs and engineers to ship scalable, high-performing features ✦ Establish design systems to ensure consistency across advisor tools ✦ Conduct UX research and lead end-to-end product design from concept to delivery ✦ Focus on creating advisor-first experiences that balance usability and business needs.
Wealthy | Abu Dhabi
Senior Product Designer
✦ Designed B2C and B2B fintech solutions like mobile recharges, bill payments, and business platforms ✦ Defined the design language for Freecharge Business from scratch ✦ Collaborated cross-functionally to deliver user-centric, accessible experiences ✦ Worked with motion designers to enhance UI interactions.
Freecharge | Bangalore
Senior Product Designer
✦ Designed B2C and B2B fintech solutions like mobile recharges, bill payments, and business platforms ✦ Defined the design language for Freecharge Business from scratch ✦ Collaborated cross-functionally to deliver user-centric, accessible experiences ✦ Worked with motion designers to enhance UI interactions.
Freecharge | Bangalore
Senior Product Designer
✦ Designed B2C and B2B fintech solutions like mobile recharges, bill payments, and business platforms ✦ Defined the design language for Freecharge Business from scratch ✦ Collaborated cross-functionally to deliver user-centric, accessible experiences ✦ Worked with motion designers to enhance UI interactions.
Freecharge | Bangalore
User Interface Designer
✦ Designed interfaces for smart home devices, wearables, OEM products, and mobile apps ✦ Collaborated with design and dev teams to deliver intuitive experiences ✦ Contributed to illustrations and iconography across all product verticals.
Smartron | Bangalore
User Interface Designer
✦ Designed interfaces for smart home devices, wearables, OEM products, and mobile apps ✦ Collaborated with design and dev teams to deliver intuitive experiences ✦ Contributed to illustrations and iconography across all product verticals.
Smartron | Bangalore
User Interface Designer
✦ Designed interfaces for smart home devices, wearables, OEM products, and mobile apps ✦ Collaborated with design and dev teams to deliver intuitive experiences ✦ Contributed to illustrations and iconography across all product verticals.
Smartron | Bangalore
Creative Designer
✦ Designed apps, websites, and brand assets including illustrations and icons ✦ Worked closely with developers to ensure design-implementation alignment ✦ Engaged in brand discussions to deliver polished, functional outputs.
Bitsping | Kochi
Creative Designer
✦ Designed apps, websites, and brand assets including illustrations and icons ✦ Worked closely with developers to ensure design-implementation alignment ✦ Engaged in brand discussions to deliver polished, functional outputs.
Bitsping | Kochi
Creative Designer
✦ Designed apps, websites, and brand assets including illustrations and icons ✦ Worked closely with developers to ensure design-implementation alignment ✦ Engaged in brand discussions to deliver polished, functional outputs.
Bitsping | Kochi
Core Expertise
Product Thinking
Product Thinking
Product Thinking
Product thinking is at the core of my design approach. I start by mapping the end-to-end user journey, identifying gaps, and approaching the problem from the user’s perspective. I align each design decision with the business goal, defining clear problem statements and opportunities before moving into iterative wireframing and design.
Product thinking is at the core of my design approach. I start by mapping the end-to-end user journey, identifying gaps, and approaching the problem from the user’s perspective. I align each design decision with the business goal, defining clear problem statements and opportunities before moving into iterative wireframing and design.
UX and Visual Design
UX and Visual Design
UX and Visual Design
The site will support multiple languages via Framer’s built-in localization tools, ensuring a seamless user experience for international visitors.
The site will support multiple languages via Framer’s built-in localization tools, ensuring a seamless user experience for international visitors.
Illustration and Motion
Illustration and Motion
Illustration and Motion
We’re integrating a dynamic apartment selection feature via a lightweight iframe. Optimized for performance without compromising UX.
We’re integrating a dynamic apartment selection feature via a lightweight iframe. Optimized for performance without compromising UX.
User Research
User Research
User Research
Conducting user research by identifying target users, preparing relevant questions, and leading structured interviews. The collected responses are analyzed to uncover pain points, behaviors, and unmet needs. These insights directly inform the design strategy and help align solutions with real user problems.
Conducting user research by identifying target users, preparing relevant questions, and leading structured interviews. The collected responses are analyzed to uncover pain points, behaviors, and unmet needs. These insights directly inform the design strategy and help align solutions with real user problems.
Beyond the wireframes and prototypes, you’ll often find me sketching, dabbling in illustrations, or bringing ideas to life through motion graphics. Music is my constant companion — especially hard rock and old-school metal — it keeps the creativity flowing.
If you’re looking to collaborate on anything related to UI/UX, illustration, or motion, I’m all ears (and pixels).
Let’s build something awesome together,