Hi, Im Roshan
Hi, Im Roshan
A product designer with 8+ years of experience crafting intuitive digital experiences across fintech, healthtech, and consumer tech.
Designing Wealthy AI
The goal was to integrate AI into the Wealth Partner app without disrupting the existing user flow. Focused was on identifying natural starting points within the current workflow where AI could add value, rather than feel intrusive.
Domain
Wealth Tech
Platform
Mobile
Designing Wealthy AI
The goal was to integrate AI into the Wealth Partner app without disrupting the existing user flow. Focused was on identifying natural starting points within the current workflow where AI could add value, rather than feel intrusive.
Domain
Wealth Tech
Platform
Mobile
Designing Wealthy AI
The goal was to integrate AI into the Wealth Partner app without disrupting the existing user flow. Focused was on identifying natural starting points within the current workflow where AI could add value, rather than feel intrusive.
Domain
Wealth Tech
Platform
Mobile
Freecharge Business App
This project focused on redesigning the home screen of
the Freecharge Business app to improve
1. Feature discoverability
2. Reduce onboarding friction
3. Simplify the setup of Setup QR
Domain
SME Payments
Platform
Mobile
Freecharge Business App
This project focused on redesigning the home screen of the Freecharge Business app to improve:
1.Feature discoverability
2.Reduce Onboarding Friction
Simplify the setup of Setup QR
Domain
SME
Platform
Mobile
Freecharge Business App
This project focused on redesigning the home screen of
the Freecharge Business app to improve
1. Feature discoverability
2. Reduce onboarding friction
3. Simplify the setup of Setup QR
Domain
SME Payments
Platform
Mobile
Designing Fit.app
Creating the UX and design for Fit.app meant crafting a seamless, home-friendly fitness experience that connects users with professional trainers worldwide.
Domain
Fitness
Platform
Mobile
Designing Fit.app
Creating the UX and design for Fit.app meant crafting a seamless, home-friendly fitness experience that connects users with professional trainers worldwide.
Domain
Fitness
Platform
Mobile
Designing Fit.app
Creating the UX and design for Fit.app meant crafting a seamless, home-friendly fitness experience that connects users with professional trainers worldwide.
Domain
Fitness
Platform
Mobile
Designing Nuacare
Designing Nuacare, a healthcare admin system aimed at simplifying hospital operations and improving staff efficiency. This case study explores how user-centered design streamlined complex medical workflows into a clean, intuitive interface.
Domain
Helathcare
Platform
Web
Designing Nuacare
Designing Nuacare, a healthcare admin system aimed at simplifying hospital operations and improving staff efficiency. This case study explores how user-centered design streamlined complex medical workflows into a clean, intuitive interface.
Domain
Hospital Management
Platform
Mobile
Designing Nuacare
Designing Nuacare, a healthcare admin system aimed at simplifying hospital operations and improving staff efficiency. This case study explores how user-centered design streamlined complex medical workflows into a clean, intuitive interface.
Domain
Helathcare
Platform
Web
Freecharge Axis Bank
Virtual Credit Card
A detailed UX case study showcasing the end-to-end design journey of Freecharge Virtual Credit Card, from defining user personas and product vision to crafting wireframes and high-fidelity designs.
Domain
Fintech
Platform
Mobile
Freecharge Axis Bank
Virtual Credit Card
A detailed UX case study showcasing the end-to-end design journey of Freecharge Virtual Credit Card
Domain
Fin-Tech
Platform
Mobile
Freecharge Axis Bank
Virtual Credit Card
A detailed UX case study showcasing the end-to-end design journey of Freecharge Virtual Credit Card, from defining user personas and product vision to crafting wireframes and high-fidelity designs.
Domain
Fintech
Platform
Mobile
Design Philosophy
I follow the Classic Double Diamond process
Discover, Define, Develop, Deliver, refined through years of practice. It helps me explore deeply, frame the right problems, iterate smart solutions, and craft experiences that truly connect with users.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Design Philosophy
I follow the Classic Double Diamond process
Discover, Define, Develop, Deliver, refined through years of practice. It helps me explore deeply, frame the right problems, iterate smart solutions, and craft experiences that truly connect with users.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Design Philosophy
I follow the Classic Double Diamond process
Discover, Define, Develop, Deliver, refined through years of practice. It helps me explore deeply, frame the right problems, iterate smart solutions, and craft experiences that truly connect with users.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Skills
Skills
Product Design
Product Design
Product Design
UX Design
UX Design
UX Design
UI Design
UI Design
UI Design
Design Systems
Design Systems
Design Systems
Product Thinking
UX Research
UX Research
UX Research
Illustrations
Interaction Design
Interaction Design
Interaction Design
User Testing
User Testing
User Testing
Gen AI
Lovable
Motion Graphics
Leadership
Leadership
Leadership
Mentoring
Mentoring
Mentoring
Lottie
Experience
Experience
Lead Product Designer
Lead Product Designer
Lead Product Designer
Wealthy
Wealthy
AbuDhabi · Apr 2022 - Present
AbuDhabi · Apr 2022 - Present
Senior Product Designer
Senior Product Designer
Senior Product Designer
Freecharge
Freecharge
Bangalore · Oct 2018 - Mar 2022
Bangalore · Oct 2018 - Mar 2022
UI Designer
UI Designer
UI Designer
Smartron
Smartron
Bangalore · Mar 2017 - Sept 2018
Bangalore · Mar 2017 - Sept 2018
Creative Designer
Creative Designer
Creative Designer
Bitsping
Bitsping
Kochi · May 2016 - Feb 2017
Kochi · May 2016 - Feb 2017
Frequently asked questions
What is your design process?
What tools and software do you use for UX design?
How do you measure the success of your UX designs?
What is your design process?
What tools and software do you use for UX design?
How do you measure the success of your UX designs?
What is your design process?
What tools and software do you use for UX design?
How do you measure the success of your UX designs?
Blog
Designing Wealthy AI: Smart, Simple, and Seamless UX for Financial Workflows
January 16, 2025
Designing for Extended Reality: Key Considerations for Expanding Our Canvas to XR
May 21, 2025
